What is typically true about products that are bulky and complicated in terms of distribution?

Products that are bulky and complicated often require a more elaborate distribution process to ensure they reach the customer effectively. These types of products typically involve significant logistics and handling due to their size, weight, or complexity. As a result, they often pass through multiple intermediaries such as wholesalers, distributors, and retailers before reaching the end consumer. This multi-step distribution chain helps manage the transportation, storage, and customer service aspects associated with these products, ensuring they are delivered safely and efficiently.

Direct selling to consumers is less common for bulky or complicated products since the resources and infrastructure needed for handling and transporting such items are usually more extensive. Additionally, products that are bulky may not be as easily marketed in a direct-to-consumer model due to the increased costs associated with shipping and managing returns.

Pricing for these products can vary, but they commonly do not fall into a lower price point category. Bulky, complicated items often involve higher production and distribution costs, which may result in higher prices rather than lower ones.

Marketing efforts for these products may be more intense due to the need to educate consumers about their functionalities and benefits, refuting the idea that they require minimal marketing efforts. Overall, the distribution of bulky and complicated products usually necessitates a more complex approach,